企(qi)(qi)業(ye)宣(xuan)傳(chuan)期刊(kan)是(shi)企(qi)(qi)業(ye)自主(zhu)投資(zi)制作,主(zhu)觀介(jie)紹自由企(qi)(qi)業(ye)主(zhu)營業(ye)務(wu)、產(chan)品、企(qi)(qi)業(ye)規模及人(ren)文(wen)歷史的(de)宣(xuan)傳(chuan)書刊(kan)。這類期刊(kan)的(de)主(zhu)要(yao)(yao)有(you)五(wu)種(zhong)(zhong),一(yi)種(zhong)(zhong)是(shi)企(qi)(qi)業(ye)宣(xuan)傳(chuan)期刊(kan),一(yi)種(zhong)(zhong)是(shi)企(qi)(qi)業(ye)形(xing)象期刊(kan),一(yi)種(zhong)(zhong)是(shi)企(qi)(qi)業(ye)專題,一(yi)種(zhong)(zhong)是(shi)企(qi)(qi)業(ye)歷史期刊(kan),還有(you)一(yi)種(zhong)(zhong)是(shi)企(qi)(qi)業(ye)文(wen)化期刊(kan)。企(qi)(qi)業(ye)宣(xuan)傳(chuan)期刊(kan)主(zhu)要(yao)(yao)用于促(cu)銷現(xian)場、項目洽談、會(hui)展活動、競標、招商(shang)、產(chan)品發(fa)布會(hui)、統一(yi)渠道中產(chan)品形(xing)象及模式等(deng),從內容上(shang)主(zhu)要(yao)(yao)有(you)兩種(zhong)(zhong):